Building a More Responsive, Intelligent and Demand-Driven Consumer Goods Supply Chain

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cognizant reports | december 2011 Executive Summary Achieving supply chain management excellence requires organizations to sit at the intersection of supply and demand and deliver exemplary customer service without inadvertently allowing inventory to swell. That’s easier said than done. In the intensively competitive PC industry, Dell, for example, has deployed analytics to zoom into “not normal” peaks and troughs to balance supply with demand.

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تاریخ انتشار 2011